Web Platform · 2024
Winning Local
A full digital rebuild for a US local-marketing agency, three times faster, twice the conversion.
-65%
Bounce rate
+40%
Conversion uplift
12 weeks
Delivery
- Client
- Winning Local
- Scope
Brand
Web platform
SEO
CRO
- Stack
- Next.jsSanityVercelGA4
Winning Local's old site took eleven seconds to become interactive on mobile. We rebuilt it as a statically generated platform with an editorial CMS their marketers own.
Service and location pages are generated from structured content, which grew indexed pages from 40 to 900 without hand-authoring.
Conversion tracking was rebuilt around booked calls rather than form submissions, which changed how the team spends media budget.
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